Past Award Winners 



Best Marketing Campaigns: September - December 2007 


Joint winners:

On the Edge - Richard Hammond
Marketer: Mark Rusher, Marketing Director, Orion Trade

Slam - Nicky Hornby
Marketer: Kirsten Grant, Marketing Director, Puffin Books


Highly commended:

Nigella Express - Nigella Lawson
Marketer: Claire Wilshaw, CCV Marketing Manager and Vintage Brand Manager

For One More Day - Mitch Albom
Marketer: Lindsey Mooney, Online Development Manager, Little Brown

The Difficult Second Book/audio download - Chris Moyles
Marketers: Alex Young, Marketing Manager and Katie Johnson, Digital, Ebury Publishing

Long Way Down - McGregor and Boorman
Marketer: Alison Lindsay, Marketing Director, Little Brown


And a Special Award ...

Blackwells Back to University/Connect Site
Marketer: Phill Jamieson, Head of Marketing, Blackwells

Harry Potter and the Deathly Hallows/Save Harry campaign
Marketer: Nyree Jillings, Children's Marketing Planner, Waterstone's



Best Marketing Campaigns: May - August 2007 


Joint winners:

The Blue Zone - Andrew Gross
Marketer: Catherine Hunt, Head of Insight and Media, HarperCollins

Vintage Classics relaunch
Marketer: Claire Wilshaw, CCV Marketing Manager and Vintage Manager


Highly commended:

Young Stalin - Simon Sebag-Montefiore
Marketer: Jessica Mead, Senior Marketing Manager, Weidenfeld & Nicolson

The Missing - Chris Mooney
Marketers: Jennifer Doyle and Samantha Binnie, Penguin


And a Special Award ...

Harry Potter
Marketers: Sarah Beal (Project Director), Lucy Holden (Head of Children's Publicity), Minna Fry (Marketing Director) and the Harry Potter team



Best Marketing Campaigns: January-April 2007 


Joint winners:

Anybody Out There - Marian Keyes
Marketer: Elizabeth Smith, Commercial Marketing Director, Penguin

The Raw Shark Texts - Steven Hall
Marketer: Jenny Todd and Suzanne Kennedy, Canongate


Highly commended:

Borders Mobile Campaign
Marketer: Laura Stafford, CRM and Online Manager, Borders

Blue Shoes and Happiness by Alexander McCall Smith
Marketers: Nicola Hill and Bobby Nayyar, LittleBrown

Rebus 20 Campaign
Marketer: Anthony Keates, Marketing Director, Paperbacks, Orion



4th Quarter: October-December 2006 


Joint winners:

Hannibel Rising - Thomas Harris
Marketing team from CHA

Step on it Cupid - Lorelei Mathias
Marketer: Lorelei Mathias


Highly commended:

Heat by George Monbiot
Marketer: Rachel Salvidge, Marketing Director, Penguin Press

The Sound of Laughter by Peter Kay
Marketer: Claire Round, Marketing Director, Century

Close by Martina Cole
Marketer: Emily Kennedy, Marketing Director, Headline



3rd Quarter: July-September 2006 


Winner:

Penguin Classics 60th Anniversary
Marketer: Rachel Salvidge, Penguin


Highly commended:

The Longest Crawl by Ian Marchant
Marketer: Jon Parker, Head of Adult Marketing, Bloomsbury

Perfect Match by Jodi Picoult
Marketer: Kelly Edgson-Wright, Marketing Director, Hodder

Hope by Lesley Pearce
Marketer: Elizabeth Smith, Commercial Marketing Director, Penguin

Araminta Spook (two titles)
Marketer: Joanne Owen, Children's Marketing Manager, Bloomsbury



2nd Quarter: April-June 2006 


Winners:

JPod - Douglas Coupland
Marketer: Jessica Clark, Marketing Manager, Bloomsbury

Freakonomics - Levitt & Dubner
Marketer: Gina Luck, Marketing Manager, Penguin


Highly commended:

Pele: The Autobiography
Marketer: Dawn Burnett, Head of Marketing, Simon & Schuster

The Take - Martina Cole
Marketer: Emily Kennedy, Marketing Director, Headline

Borders - Stay A While
Marketer: Emily Maben, Campaign Marketing Executive, Borders

Vanishing Acts - Jodi Piccoult
Marketer: Kelly Edgson-Wright, Head of Marketing, Hodder



1st Quarter: January-March 2006 


Winners:

The Boy in the Striped Pyjamas by John Boyne
Marketer: Barry O'Donovan, RandomHouse Childrensˆ¢ Books

Jordan, A Whole New World
Marketer: Claire Round, RandomHouse CHA division


Highly commended:

Collapse - Jared Diamond
Helen Farragher, Penguin Books

Lost Art of Keeping Secrets - Eva Rice
Jo Wheatley, Headline

Kaitlyn - Kevin Lewis
Elizabeth Smith, Penguin Books

Planet Earth, Making of a Epic Series
Ian Barham, BBC Books


For more details on membership or meetings, please email johenry@publishingnews.co.uk or alastair@agile-ideas.com.

Sept - Dec 2007
May - Aug 2007
Jan - Apr 2007
4th Quarter Awards
3rd Quarter Awards
2nd Quarter Awards
1st Quarter Awards



Membership

Book Marketing Society
7 John Street
London WC1N 2ES

Tel: 020 7440 8930
email: johenry@publishingnews.co.uk