Never too late to teach a big brand new tricks

  • WHEN: June 13, 2018
  • AT: 5pm – 6.30pm
  • LOCATION: Faber & Faber, Bloomsbury House, 74-77 Great Russell St, London

Our June meeting was jam-packed with case studies from a wide cross-section of campaigns, with presentations by Walker Books, Pan Macmillan, Profile and Penguin. We also heard from Matthew Knight, an independent strategy and innovation partner, who explored the emerging opportunities for publishing marketing teams to leverage content-hungry voice-controlled ‘smart home’ devices from the likes of Amazon, Apple and Google

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