Marketing Manager
4th Estate and William Collins
CLOSING DATE: 04/04/2024
CONTACT: [email protected]
An exciting opportunity has arisen to join the British Book Award-winning marketing team at 4th Estate and William Collins. We are looking for a creative, confident marketer with experience working across a range of titles in a busy and fast-paced trade marketing team.
As Marketing Manager, you will be responsible for planning and implementing campaigns for some of the most exciting new non-fiction and fiction publishing now. The successful candidate will be an important voice in the Marketing team, bringing their knowledge of the market and prior marketing experience to produce outstanding campaigns and results.
The Team
4th Estate and William Collins are home to internationally acclaimed and bestselling authors such as Hilary Mantel, Max Hastings, Elizabeth Day, Tim Shipman, Jon McGregor, Daniel Kahneman, Sarah Winman, Michiko Kakutani, Nigel Slater, Brian Cox, Christina Lamb and Chimamanda Ngozi Adichie alongside some of the most exciting new voices in literature.
Recent campaign highlights include Philippa Gregory’s Normal Women, Monica Heisey’s Really Good, Actually, Guy Shrubsole’s The Lost Rainforest of Britain, Yomi Adegoke’s The List, Daniel Finkelstein’s Hitler, Stalin, Mum and Dad, Coco Mellors’ Cleopatra and Frankenstein, Cecile Pin’s Wandering Souls, Tom Burgis’ Cuckooland, and Anna Jones’ Easy Wins.
4th Estate and William Collins is a division with HarperCollins UK, which is in turn is part of a global business within HarperCollins Worldwide and News Corp.
We are looking for someone who:
- Has experience working in a busy marketing department, experience of working within a trade publisher is desirable
- Is an excellent communicator able to lead campaigns and collaborate creatively with a wide variety of stakeholders both internal and external to the business
- Is a creative and strategic thinker who is comfortable using consumer insight and market knowledge to produce market-leading campaigns with real impact
- Has experience across the full marketing mix, with a particular focus on delivering digital campaigns that demonstrably drive sales
- Is ROI-focused, able to effectively measure results and evaluate campaigns, and share learnings with wider team and stakeholders
- Enjoys reading widely with an active interest in the publishing industry – with a particular interest in non-fiction (politics, history, science, biography, nature writing) as well as fiction encouraged
- Is a team-player, looking to share their learnings with the wider marketing team to foster a culture of shared learning
- Has a proven track record delivering digital excellence across a variety of online platforms, both organic and paid, as well as building and maintaining online communities
- Enjoys working in a fast-paced environment, able to manage multiple deadlines and prioritise with confidence
- Has an active interest in the latest marketing trends and campaigns from across the book industry as well as the wider entertainment and media sector
Skills required
- Exceptional marketing and people skills
- Ability to work collaboratively
- Outstanding communication at all levels
- Comfortable across all channels of the marketing mix
- Proven track record in generating great creative work with proven ROI
- Commercially astute
- Calm under pressure
- Excellent organisation and prioritisation skills
Benefits
- Hybrid working model (3 days in the office)
- 28 days holiday plus bank holidays (option to buy and sell holiday days)
- Enhanced pay for maternity, paternity, adoption and shared parental leave
- Private healthcare cover and life assurance
- Summer Hours
- Free access to HeadSpace, employee assistance programme (24 hour helpline), mental health first aiders, and a wellbeing portal
- Season ticket loans (from day 1 for entry level) and cycle to work scheme
- Relocation Rent Support Loan
- Employee networks: HC All In (open forum), Elevate (for ethnic minority colleagues), HarperParents, Menopause at Work and Pride at HC
- Unlimited training on our Learning and Development portal, management courses (up to MA level) and mentoring programmes
- Virtual GP and eyecare vouchers
- Gym membership discount
- Onsite physiotherapy (London only)
- Charitable donation matching and 2 volunteering days
- We’re a certified Carbon Neutral company
- Free e-books and audiobooks, newspaper subscriptions and discounts on books
- Subsidised canteen and retail discounts
- Onsite prayer room
If you wish to discuss anything regarding this position and/or your application to this role, please reach out directly to [email protected] with subject heading ‘Vacancy Query’ plus the job title and we will aim to get back to you within 5 working days.
Please note, if you are interested in the role you would need to submit your application via Applied. We do not accept email applications.
To apply, visit: https://app.beapplied.com/apply/sxwl3hix0h
The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.The Book Marketing Society is the representative body of marketing and communications professionals working within the book industry. We oversee a regular Awards programme, and produce a lively programme of member meetings, workshops, and social events, alongside training & development opportunities. Anyone who works for a book publisher, agency, retailer or associated area in communications is eligible to join.
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