Senior Fiction Marketing Executive


CLOSING DATE: 17/01/2022

CONTACT: Anna Howorth

This role focuses solely on Usborne’s award-winning, author-led children’s and YA fiction list. The Senior Marketing Executive will work closely with other fiction marketers and publicists, the Fiction Editorial Team and the UK Trade Sales Team, to plan and execute effective and impactful campaigns with stand-out creative flair, which demonstrate a deep understanding of the books and their readers leading to increased book sales.

The successful candidate will ideally have at least three years’ experience in a similar role, independently planning and executing marketing campaigns for a range of fiction books from debuts to bestsellers.

They will demonstrate a high level of creativity and an enthusiasm for coming up with novel strategies, coupled with a detailed and diligent approach to planning and executing multiple complex campaigns.

We’re looking for someone who has in-depth experience of the publishing process, has great market knowledge and an up-to-date understanding of book trade and trends together with excellent audience insight.

This person should thrive on working as part of a dynamic, close-knit team whilst taking ownership of their campaigns, showing initiative, thinking laterally and solving complex problems.

A willingness to adapt and change direction through feedback is key to the role in order to respond to the ever-changing landscape of trade publishing.

As with all marketing roles, strong interpersonal and communication skills are essential, along with impeccable attention to detail and excellent organisational skills.

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